A pilot proposal for embedding the AI Twin into FEMI's mental health stack — extending every practitioner on your platform, 24/7, in any language.
The gap in FEMI's mental health stack
FEMI delivers 35+ medical services and connects patients to psychologists, therapists and coaches at scale. That is the strength. The gap: what happens between sessions.
The industry baseline for platforms without between-session support. Patients register, use the service once, and drop off.
Not between 9–5. The gap between a Thursday session and Monday's follow-up is where patients disengage — or deteriorate.
One session = one hour of reach per patient per week. The AI Twin extends that to 168 hours — without adding a single therapist.
The gap is the 167 hours between sessions — and the patients who never book a session at all. Both are solved by the same tool.
What Bliss does
Every practitioner on the platform creates an AI version of themselves. The Twin extends their reach to 24/7 — in any language, between any sessions.
Matched by specialism, language, and cultural background.
Supports patients 24/7 — between sessions, at 2am, in their language. Also works standalone: proactive check-ins, daily support, no session required.
Why this is bigger than a pilot
Every practitioner gets their AI Twin. HMO members get care that doesn't end at the session — and can also access the Twin standalone, as a proactive daily mental health tool, no appointment needed.
Insurers pay for sessions. The AI Twin reduces session frequency by bridging between them — lower cost per outcome, higher patient engagement, measurable clinical improvement scores.
The AI Twin is a differentiator no competitor has yet built at scale in Israel. First mover on AI-extended mental health care across all Israeli HMOs is a defensible position.
The 167 hours between sessions are no longer a gap. And for patients not yet in therapy, the Twin is a proactive first step — daily check-ins and early support before a problem becomes a crisis.
The pilot proves it in one use case. The infrastructure play scales it across FEMI's entire network.
The pilot
FEMI selects the cohort — e.g. patients already in weekly therapy with a practitioner on the platform. Bliss adds the AI Twin layer.
Hard stop. Full outcomes report at the end — continual engagement rate, PHQ-9/GAD-7 improvement, session frequency change.
Each practitioner trains their AI Twin. Patients get 24/7 access — between sessions, or standalone as a daily proactive tool. No session required to start.
FEMI picks the speciality (e.g. anxiety, stress) and the language cohort. Bliss configures and activates within 2 weeks.
One ask
No slides needed in that call. We go straight to: which patient cohort, which practitioner speciality, and what the AI Twin looks like inside the FEMI platform.
Book the 30-min call →